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After tapping White Lotus‘ Italian breakout stars for Valentine’s Day, Skims is teaming with filmmaker Concord Korine for its new swimwear assortment.
Skims founder Kim Kardashian stars within the newest marketing campaign shot by the Spring Breakers director, who has beforehand labored with Dior and Gucci. Impressed by an “out of this world trip,” per a launch, the shoot showcases the model’s first vary of swim cover-ups alongside new swim silhouettes and equipment. (To not fear — no UFOs gave the impression to be harmed through the photoshoot.)
Priced from $25 to $88, the 25-piece assortment launches on Skims.com on Feb. 21 and includes mix-and-match bikini separates, one-piece swimsuits and mesh cover-ups (out there in sizes XXS to 4X), in addition to hair equipment for “a head-to-toe Skims look.”
Designed to be worn out and in of the water, types embrace long-sleeve shrugs, cropped tees, racerback tops, bandeaus, string thongs, biker shorts, cut-out monokinis, cycle fits, ruched clothes, sarong skirts and extra pool- and beach-ready choices in gold and silver metallics, neon inexperienced, barbiecore pink and impartial shades.
Skims debuted swimwear final yr, and this month’s restock marks the label’s largest drop but. It consists of the return of best-selling silhouettes such because the plunge bikini prime and dipped tie bottoms, plus 10 new types and 7 “reinvented” cover-up designs.
Korine’s most up-to-date movie, Seashore Bum, starring Matthew McConaughey, was launched in 2019. That very same yr, he directed a brief movie, Duck Duck (which was shot on Snapchat’s Spectacles 3 sun shades), and a males’s marketing campaign for Gucci.
See extra from Skims’ newest swimwear marketing campaign within the video above, see extra photographs from the shoot under and store the complete assortment Feb. 21 on-line right here.